Snapchat 不再奖励完全 AI 生成的 Spotlight 视频
Snapchat 停止奖励纯 AI 生成的视频,把流量还给真人创作者——大厂正在集体过滤“AI 垃圾”。
Snapchat 调整推荐算法,只有真人创作的视频才可进入 Spotlight 推荐。它不排斥 AI 辅助编辑,但纯 AI 生成的视频不再获得平台激励。这是继 LinkedIn、Meta、YouTube 之后,又一平台减少 AI 垃圾内容,回归人类原创。
正文摘录
Snapchat is the latest company to strengthen its stance against AI slop. The social network platform will no longer reward fully AI-generated videos, as it seeks to prioritize human-made content. Snapchat [announced](https://newsroom.snap.com/rewarding-authentic-creativity-on-spotlight) the update on Friday, stating that its recommendation systems will be adjusted to ensure that only videos created by real people are eligible for Spotlight recommendations. Snapchat expressed in its blog post that it wants Spotlight to “remain a place where people can discover authentic creativity from real people, because we believe there’s enduring value in rewarding original perspectives, personal storytelling, and the moments that people choose to create and share themselves.” However, Snapchat clarifie…